Foundations of Video Design and Production
It's amazing what you can find digging deep into the corporate portals of the major software developers.
I've written several times this month of quality resources on technical and creative elements of production that have been developed by the various creative software companies. This time it is again Adobe who seem to have taken their excellent detailed guides and curriculum learning documents and buried them deep in the metaphysical basement of their website.
'Foundations of Video Design and Production' is a complete curriculum guide open for implementation and adaptation in your particular learning environment. In their own words:
"The Digital Video project-based curriculum develops career and communication skills in video production, using Adobe tools. You can use the Digital Video curriculum in career and technical education courses as well as courses involving video use in academic courses. "
Now, of course Adobe wouldn't be developing such a detailed resource if there wasn't somethign in it for them. Creative software and hardwae developers learned long ago that drug dealers targeting young people were on to a proven winning formula for long term success - that if you 'hook' young people early with a 'taste' for your product they'll stay loyal addicts to you for life. Apple turned this into an art in the 1990's in Australia with their 'Apples for the Students' program where particpating supermarket shopping receipt dockets could be totally up and for every $100,000 odd dollars in receipts you could get a free Apple computer. Schools with enthusiastic parent groups leaped on the offer and just about sent Apple bankrupt in the short term but cemented loyal Mac-Junkies long term.
Evidently Adobe see similar value in designing such resources that inherently focus specifically on the use of Adobe software. But if you can peer through the proprietary haze, underneath is a sound pedagogical framework and a body of knowledge dealing with core creative technology ideas. This is driven by the association in developing the course with the International
Society for Technology in Education (ISTE) National Educational
Technology Standards (NETS) for Students (2007).
The course is availible as a seres of PDF documents in with seperate components for Teachers and Students.
Similarly there are course materials for
Visual Design: Foundations of Design and Print Production and
Digital Design: Foundations of Web Design
Posted at 12:00AM Jan 31, 2008
by Mike Jones in media education |
