Mike Jones Digital Basin
cinematic media rinse cycle


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Tuesday Sep 25, 2007
 

Product Placement and David Lynch's articulate perspective

I thought about writing a long treatise on the topic of product placement in filmmaking, particularly large budget Hollywood. I thought about riffing on the incidious nature of such forms of advertisng; on the invasive persistence of the 'product' and the 'consuming of products' above all else. I thought of pointing out that advertsing of it self is not 'bad', that it provides oppotuntiites where there might not have been otherwise, that it is a sound econmic model for art - although, it should be remebered, not the only one - but that advertising masqurading as something else  carries a weight of incidious issues.

But in the end I'm just going to embed David Lynch's thoughts on the topic...


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