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Adobe Opens Formats to Shine Flash on More Screens

There's an interesting story over at Tech News World about how Adobe is trying to bridge the gap between anything that has a screen.

Adobe (Nasdaq: ADBE) Systems has assembled a group of industry leaders in an effort to put its Flash-based rich Internet solutions and content on most every screen -- PCs, mobile phones, MP3 players, televisions and any other consumer electronic device that might have a screen worthy of delivering content.

The effort is called the "Open Screen Project," and it's supported by a who's-who of players: ARM, Chunghwa Telecom, Cisco, Intel, LG Electronics, Marvell, Motorola, Nokia, NTT DoCoMo, Qualcomm, Samsung Electronics, Sony Ericsson Latest News about Sony Ericsson, Toshiba and Verizon Wireless.

Notably absent, however, are Apple, Google and Microsoft.

On the content producing side of the group, BBC, MTV Networks, and NBC Universal have joined Adobe because, Adobe said, they want to reliably deliver rich Web and video experiences live and on-demand across a variety of devices.

"Adobe is spearheading the Open Screen Project with support from industry leaders who share a common vision to provide rich, interactive experiences across computers, devices and consumer electronics," noted Shantanu Narayen, chief executive officer at Adobe. "A consistent, more open platform for developers will drive rapid innovation, vastly improving the user experience," he added.

For the full story, click here!


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