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Xbox 360, PS3 Drove 18% of HDTV Purchases in Last Year Game Daily is reporting that a whopping 18% of HDTV purchases last year were because of video gaming. A new study from Frank N. Magid Associates has found that 5.5 million households purchased an HDTV set for the first time during the 2007/2008 holiday and Super Bowl season, and that 25 percent of U.S. households, or 28 million, now have at least one HDTV set, which is up from 20 percent in September 2007. The study, which was conducted shortly after Super Bowl XLII, also discovered that three million homes added a second HDTV during this same time frame, bringing multiple HDTV set homes up to nearly 10 million. Interestingly, of the new HDTV buyers in the last year,18 percent said they bought one specifically to take advantage of the high definition visuals that Microsoft's Xbox 360 and Sony's PlayStation 3 can produce. And it appears that once you go HD, you never go back. Magid said that current HD owners are expected to drive demand for HD sets, with nearly four-in-ten current HDTV set owners planning to purchase another HDTV set in the next 12 months. For the full story, click here! Posted at 05:28AM Apr 25, 2008 by Kevin P McAuliffe in Inform | Comments[0] 
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